- CRM Channel Operation/Management

• Develop and execute strategies for KakaoTalk (Friend Talk, Notification Talk), app push, SMS, and other CRM channels.
• Analyze customer data and behavior to derive insights, create and execute CRM strategies for different segments.
• Use data analysis tools to operate, execute, analyze, and automate CRM campaigns.

- Analyze campaign performance and optimize costs and efficiency.

• Collaborate with product, business teams, and others to provide customer insights.

- Other various marketing tasks

• [Required] 3+ years of experience in CRM marketing
• [Required] Proven past marketing performance backed by data
• Experience in campaign planning/execution/analysis with data tools (e.g., Braze, Airbridge)
• Comfortable with data-driven decision-making and communication
• Experience in collaborating across departments (business, PO, design) with strong communication skills

• Develop new categories in Tours & Activities and expand existing categories.
• Create and execute strategies to increase Tours & Activities revenue.
• Discover new B2C/B2B partners and build strategic partnerships.

• Experience in developing global business strategies for Tours & Activities.
• Experience in discovering B2C/B2B partners and building strategic partnerships.

• Experience in startups, platforms, e-commerce, or global IT companies.
• Business-level English communication skills

• Guide and introduce tourist attractions and cultural heritage.
• Accompany travelers and explain the local culture and history.
• Organize various travel activities and encourage participation.

• 3+ years of experience in the travel industry.
• Deep knowledge of local history, culture, and culinary tourism.
• Ability to communicate effectively with travelers from various nationalities and languages.

• Fluent in foreign languages (English, Chinese, Japanese, etc.)
• Possession of local qualification certifications
• Possession of Trail Guide certification
• Extensive global travel experience